25 June 2009 Google changed the game. Without warning, and perhaps for the first time in years, Google was not the platform body is looking for breaking news. On the 25th June 2009 Michael Jackson has died, and Google is nothing to say about it. All the gossip and breaking news is sweeping the globe in seconds and minutes via social media platform Twitter and Facebook.Traži giant is suppressed.
Thus, in December 2009, Google changed their algorithms and harnessed the power of its competitors by running Realtime social media search results. These findings were included among all the other results in the standard search. Now Google Updates Search has a website and three new features have been thrown into the mix:. Google Alerts for real-time updates, expandable conversation view, and geographical location refinements
in real time requires constant updating of allowing you to see a second for the second recent comments from social media sites (and everywhere else) on what keywords you are looking for. Enter Paris Hilton today and get a constant stream of comments on his latest drug bust.
* Realtime Google Alerts allows you to receive updates in your e-mail inbox or in real time, daily or weekly. You can even browse the historical data by drilling through the time line, especially when it is convenient to reveal interest in specific topics spike.
* Custom Location refinements allow you to see updates from certain geographical locations.
* Full view conversation allows you to see the entire thread of conversation with the originating end, including all the dialogue and jokes among the individuals involved.
This is a very useful feature for Google is sent to answer their social media search competition, but how to use and how it can affect your online business? Furthermore what kind of marketing trends can occur as a result of this feature?
Here is a quick list of ways to see Google Realtime scan may be useful for you and your growing internet business.
1 Harness breaking news or topical to increase readership and improve your Search Engine Optimization
global internet community has become sensitive, cohesive and relevant organism. News on events ripple across the world in moments, and hot discussions erupt like volcanoes and then slowly subside. As a business owner with a web presence can take advantage of these eruptions. Clever integration of the hot topics in your content can increase readership and improve your SEO ranking. But word of warning, do not attempt the integration of a hot topic in your blog if it bares no relation to their usual content or you can not logically be linked together, you'll only annoy people and make them feel tricked. Not a great way to attract repeat visits.
2 Scanning Trending Topics to launch a viral marketing campaign
A large marketing companies are already commonly used Trending Topics to run advertising campaigns in certain areas. For example, if the World Cup is on, or the Winter Olympics in full swing, you can bet you'll see at least one or more advertising campaigns launched by KFC, hungry jacks, McDonalds, Coca-Cola or Pepsi with a theme based on popular sporting event. But you do not have to be mega-corp to take advantage of this. Use Google search in real time and you can see the trending topics taking place in certain areas, so why not target your advertising around these trends start a viral marketing for your web lokaciju.Pravu nature of "viral marketing" deserves further explanation so I'll cover more in the second article.
3 Improve your business performance by analyzing your reach
in real-time search allows you to instantly get feedback on what they are putting out there. See if you can get the interview. Start a ripple, a wave start. If you have a Blogger site, then you are in luck, because Google is also now made a blogger account in real time with Google Analytics. This analysis is useful in real time, if you have a product or you start making pre-launch buzz. Through real-time search, you can track where and when to launch is picking up momentum.
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