Sky News uses the text of the test reaction to the election debates

Sky News is to use text messaging during the next three weeks to evaluate the real-time reactions and attitudes of voters watching the panel discussion on leadership.
panel of more than 6,000 voters who have decided to send questions and give feedback via SMS messages, both before, during, and after discussions with Gordon Brown, David Cameron and Nick Clegg.
Information automatically collected and analyzed, so Sky could review the responses of voters.
The study will provide insight into the fastest response to voters performance leaders, personalities and policies during the debate showed the broadcaster said in a statement.
To be able to record and analyze the reaction of the Council of voters, Sky has teamed up with Fizzback. Company research collected in real time, who said that, and demographically representative selection panel.
People of political attitudes and opinions will be reviewed by Fizzbacks artificial intelligence (AI) engine. These comments were divided into politics and personality items.
Voters will be asked to text in response to both specific and reviews, and open issues, including issues such as those who believe the winners and losers and why. They will also question whether what we heard during the discussion was radically changed their voting intentions.
Rob Keve, CEO Fizzback officer, told Computeractive system uses a powerful and accurate. To ensure results are accurate as possible, team members will also be questions to see who they are and they are watching the debate.
In addition, if the AI engine can not correctly identify the answer, it will be marked and have a system with manual control. In other words, a real man will analyze the text, he said.
Real-time results will be presented during the debate on Sky News and the addition of the sender. The first debate will be that aired Thursday, the 15th April on ITV1 at 20:30.
Topics should include internal affairs, such as the NHS, education, immigration, law and order, family, the Constitution and the trust policy and political reform. In the second half of the discussion will focus on other election issues, such as Afghanistan or the state of the economy.
The second debate will be shown on Sky News on 22 April and final debate BBC on 29 April. . These themes are not yet confirmed
John Ryley, head of Sky News, said: This service will allow the edge of Sky News reports on the exact discussion with leaders of insight directly from people who matter birača.Rezultati provide an unparalleled level of real-time insight into how voters react to the three leaders.

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